Select a Language:
The ECEAE’s day of action to highlight the plight of mice used in cruel poisoning tests for botulinum toxin (commonly known as botox), a product best known for its cosmetics use to temporarily reduce facial lines and wrinkles, has received international media attention.
In the Netherlands, ECEAE member EDEV was supported by Dutch celebrity Marijke Helwegen who called for the non-animal alternative, which has already been approved by both EU and US authorities, to be used to test botox instead of mice. Dutch TV station Hart Van Nederland ran a news story about the day of action. Media outlets including Noord Hollands Dagblad and Vroegevogels also covered the story.
Belgian ECEAE member GAIA received widespread coverage in Belgium for their publicity event outside the Ipsen office in Merelbeke, Flanders. Articles ran in the national media, including on Metro and Dag Allemaal.
ADDA, the Spanish member of the ECEAE, also attracted media coverage in Spain, including on online media outlets Candas365 and Diariosigloxxi.
Events were held across Germany by Doctors Against Animal Experiments in Frankfurt, Munich and Hamburg.
We are delighted to have raised the profile of the cruel and unnecessary animal tests that are carried out for botulinum toxin. An alternative non-animal cell based test method already exists and we urge UK manufacturers Ipsen and German company Mertz to end this cruel practice now.